Augmented Reality to promote Citroën DS3
The usage of Augmented Reality is getting accepted more and more in the mainstream for Marketing purposes.
Citroën has applied Augmented Reality to promote her DS3 car.
The first part of the video is what we are getting used to in relation to Augmented Reality.
The second part though is the creative application of Augmented Reality, in the case of Citroën, they applied Augmented Reality in a game simulative manner. Absolutely great!
Check out the video:
Visit the official site of the Citroën DS3 to download the paper and get in action!
How will Augmented Reality influence the console industry?
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